Performance Marketing
& Demand Generation:

the Latest Trends
in the B2B Industry

The B2B industry is experiencing a rapid transformation, driven

by advancements in technology and changing buyer expectations.

To stay competitive, organizations need to harness the power of performance marketing and demand generation.

In this whitepaper, we will explore the latest trends shaping the B2B industry and discuss strategies for leveraging
performance marketing and demand generation to penetrate this dynamic landscape.

DemandFactor is revolutionizing performance marketing and demand generation by adding in the missing piece:

We align our success to the success of our leads and our clients.